NFL and lululemon announce elevated fan apparel collection
The National Football League and lululemon have announced an elevated apparel collection for fans of all 32 NFL teams, marking the first time the retailer has offered officially licensed products for the NFL or any of its teams. The collection will feature iconic lululemon pieces across men’s and women’s apparel and accessories, all proudly showcasing signature team marks.
“Together with Fanatics, we are introducing an elevated collection that redefines modern fan apparel and is uniquely designed for everyday comfort,” said Renie Anderson, executive vice president and chief revenue officer at the NFL. “lululemon boasts a loyal fan base built on culture, meaningful connections and innovation, qualities that thoroughly reflect the NFL.”
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